LG Holdings Japan Corporation (LGHJ) is a trusted vehicle export and online auction platform headquartered in Japan. With over 10 years of industry experience, LGHJ provides seamless vehicle sourcing, bidding, and export services to more than 8,000 companies and 25,000 customers worldwide.
Hours delivered back to the business
SOX compliance in Settlement process automation
Success rate of bot case completion
For functional release of OBT, RTS and OGS
The Problem
Conventional Japanese car auction systems were fragmented, slow, and lacked transparency for international buyers. Clients struggled with delayed search results, confusing bidding procedures, and limited mobile functionality — impacting their ability to make quick, informed purchasing decisions.
Our Solution
LGHJ revamped its digital infrastructure to build a high-speed, globally accessible auction platform designed for both individual and enterprise buyers.
Major improvements included:
- Advanced search engine: 5× faster vehicle discovery with make/model/year filters.
- Real-time auctions: Instant bid tracking and updates across multiple auction networks.
- Mobile-first interface: Optimized for Android/iOS for global access.
- Global customer support: 24/7 multilingual assistance with transparent billing and logistics.
Results & Achievements
The new LGHJ auction system boosted customer engagement, reduced transaction delays by 70%, and expanded global participation. Its reliable performance and simplicity now make it a preferred platform for international vehicle exporters and dealers worldwide.
The Results
- 30+ processes delivered
- Over 30,000 hrs delivered back to the business
- 100% SOX compliance in Settlement process automation
- >95% success rate of bot case completion
- SDK delivered for native platforms, enabling Virtual & Live agent communications across multiple mobile platforms
